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the Entrepreneur Within

Concept Development Program: Turning business concepts into valid solutions 

Ideation Process

Our industry experts work with you to turn your tech concept into a valued solution. We aim to help discover your minimum viable product and bring focus to your vision.


1. Discovering the Idea:

We help bring focus to your vision by providing a deeper understanding of your unique differentiating factors.

2. Conceptualizing the MVP: 

From the information that is gathered, we help determine the key features and functionalities your product needs for market entry.

3. Wire Framing: 

We help you map out your idea into a tangible model that will allow you to get a feel for the functionality and flow of your Minimal Viable Product.

Prototype Process

From paper to prototype, we allow you to see your key features come to life on either desktop, tablet, and/or mobile devices

4. Mock Screens: 

Our design team develops clean and detailed images that represent how your product will look and feel.

5. Reflect and Review: 

Through a series of meetings, we implement your feedback to create screens that meet your exact specifications.

6. Prototyping

We create a prototype, using the finalized screens, that models how your product will function.

Market Validation

Using top notch analytics, our team delivers a sales and marketing plan which provides a road-map that will promote confidence in the viability and profitability of your product

7. Product Demo: 

We put you in front of your target customers to present your prototype, creating exposure to the market, and feedback on how to improve.

8. Analytical Breakdown: 

We create an in-depth market analysis report using the information that is gathered from your target customers.

9. Delivering the Results:

We discuss the market analysis report to show your business's feasibility while providing a road-map that will promote confidence in your product.

Contact US

(434) 987-6484

RE: Innovative Software Solutions

1750 Allied Street, Suite B, Charlottesville, VA 22903

© 2019 Rogers Endeavors, LLC

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